WEB DESIGN AND DEVELOPMENT

Website pages are the perfect alternatives to store windows!

Web Design is an umbrella term which covers numerous aspects of production and maintenance of the website. Web design and development broadly includes page design, interface design, user experience design and search engine optimization. While web design describes the front-end, development addresses the back end.

Essentially, the marketing and communication design of a website aids in recognizing the target segment. Also, with the increasing footprint of the internet, path-breaking designing is a necessity for an establishment and for better recall value. A brand should pay apt attention to the ease of navigation without compromising on the aesthetics or overall design. User experience is directly linked with the layout, labelling and clear instructions. The ease of access and responsiveness of the website is the first step towards customer acquisition.

The Uncommons believe in creating a unique experience through compelling webpages which ensure loyalty, preference and recurring business.