CLIENT: LOANTAP

Background

LoanTap is an online platform committed to deliver customized loan products to millennials. The company is known to innovate in an otherwise dull loan segment, to deliver instant, flexible loans on consumer-friendly terms to salaried professionals and businessmen.

Challenge

LoanTap required creatives for their various social media pages as well as creatives for paid digital ads and blogs for their website to position themselves as the go-to platform for innovative and flexible loans.

Solution

We made a large bank of creatives on their various products to help position LoanTap as the best-in-class platform for seeking loans with ease. These creatives were used on their various social media pages and for paid digital ads. Further, blogs were written to help inform customers as well as create a demand for the innovative loan products as offered by LoanTap.