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CLIENT: DREXSPORT

Background

DREXSPORT was formed after the realisation that the products being used by the founders contradicted their principles of good nutrition with artificial sweeteners, artificial flavours, artificial colours, additives, chemicals and banned substance which are harmful substances that bodies just don’t need. Here at DREXSPORT quality is valued above all else. The products are always comprised of the purest, highest quality, all-natural ingredients.

Challenge

The challenge was to create a packaging design that would highlight their high-quality whey protein powder to help differentiate it from the omnipresent brands in the market.

Solution

We created a packaging design for their high-quality whey protein to highlight the differentiation that DREXSPORT as a brand stood out for.