How often do we give the credit of a woman’s success to her abilities and not to her relationship with her superiors?
Well this is what you would ask yourself after watching the new Titan Raga Ad. Ogilvy India has again given people food for thought by making them question themselves, in a subtle yet strong manner. The campaign #BreakTheBias highlights general perceptions about working women and then breaks them like never before.
For details, go through this coverage by Afaqs.com and mull over this for a short while. This ad has the power to change your perception about your female colleagues.
And last but not the least, Happy Women’s Day to all the lovely ladies out there!